Refreshing the Visual Identity of this 1897 Historic Landmark Hotel on Broadway in New York City.

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Focusing on highlighting the hotel's timeless elegance, I meticulously created a pattern shaped around the  iconic, colorful mosaic floors, grand marble staircases, and rare Beax Arts architecture. I weaved these Art Nouveau inspired flourishes into Statue of Liberty-esque iconography. 

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The pieces are incredibly intricate, but still flexible and scalable for mediums of all size.

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